Manufacturer Alloy Wire smashes £10M barrier

A Black Country manufacturer has smashed the £10m barrier for the first time in its 72-year history thanks to major new orders to supply into the aerospace, petrochemical and nuclear sectors. Alloy Wire International (AWI), which supplies more than 60 different ‘high performance’ alloys, has increased sales by £3m since 2016.

The company has also invested heavily in its stock, with 200 tonnes now available at any one time – the largest holding it has ever held. Managing director Mark Venables said: "The recovery in oil and gas has certainly been one of the highlights of recent months and interest for our material has come from every corner of the globe. I think at the last count we were exporting to 55 countries.

"In order to cope with the increase in volumes we have taken on three new people in sales and in the dry drawing department, whilst investment in bespoke machinery and an ever growing international list of sales offices gives us an ideal platform to grow sales even further at our sites in Brierley Hill and in Yorkshire. "We have a fantastic team who all know our strategy and work very hard to continually maintain the high standards the AWI name has become synonymous with. "Whilst wire may be our core offer, it’s our people that deliver the biggest competitive advantage."

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